VH1

As part of VH1’s annual Hip Hop Honors, the Freestyle 59 competition gave amateur MCs a platform to showcase their freestyle skills by uploading videos. VH1.com users voted online and via mobile to select finalists, and the top five competed live in front of judges Chuck D, DJ V-Dub, and Poetess.

Key Contributions

  • Coordinated the design and development process for the Freestyle 59 site, ensuring smooth collaboration across teams to deliver an engaging, user-friendly platform that encouraged audience participation.
  • Managed the project schedule and maintained a weekly status dashboard, ensuring all teams stayed aligned on timelines and objectives.
  • Served as the primary liaison between content, design, development, mobile, and tech teams, facilitating seamless collaboration and issue resolution.
  • Regularly interfaced with Viacom’s Project Management Office to communicate project status and relay any issues for proactive mitigation.

Project Team

  • Tony Carbone: Executive producer
  • Noah Vadnai: Producer
  • Tami Heaton: Project manager
  • Jake King: Art director