Junk Love Boutique

Hermann, MO

Nicole Stiers is a talented furniture designer and rehabber based in the charming river town of Hermann, MO. Often called the Joanna Gaines of the Midwest, Nicole brings a unique blend of cowgirl grit, design expertise, and minimalist style to her work. I was thrilled to help bring her aesthetic to life online, creating a site that fully captures her distinctive brand.

Visual Branding

Nicole’s clear sense of visual identity made it a joy to collaborate with her and her photographer to create a website that reflects her style. From rustic elegance to sleek minimalism, each element of the site aligns with Nicole’s brand and design philosophy.

Photo: Rhonda Favor
Photo: Rhonda Favor
Photo: Nicole Stiers
Photo: Rhonda Favor

Key Contributions

  • Oversaw sales, client coordination, and project logistics to ensure smooth execution.
  • Crafted content strategy and directed creative efforts to emphasize Nicole’s distinctive style.
  • Designed user experience and information architecture to showcase her work and ensure intuitive navigation.
  • Built a WordPress site with integrated ecommerce functionality and provided training for seamless site management.

Page Gallery